Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• What are the different buyer types we might be negotiating with?
• What's the difference between pricing analytics and optimization?
• How does internal marketing relate to change management?
• Are there other profitable growth drivers a pricing team could focus on?
• What are the growth paths that other pricing groups are taking?
• How do I know if my value messages are really "strategic"?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• What does a real price segment look like? What defines it?