Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why would a B2B customer defect if they are saying they're satisfied?
• Should we use current or potential LTV in our segmentation?
• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• What's the difference between pricing analytics and optimization?
• Should we be able to command a price premium for every value-gap we identify?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• Aren't pricing outliers always a bad thing?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• What is a "Mix Shift" customer defection and how do I spot it?