Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• Can pricing analysts be taught the softer skills they need to be successful?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• Should I share the results of our marketing research with the sales team?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• Aren't people usually the root-causes behind most pricing problems?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?