Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How would we know which value packages or bundles make sense to create?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• How can product packaging be leveraged to increase profitability?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• Can just measuring something cause it to improve?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• Does price elasticity really exist in B2B markets?
• Should we use current or potential LTV in our segmentation?