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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • What are some good ways to talk about price/volume tradeoffs?
  • How can we get ahold of competitors' price lists?
  • How can pricing skills be applied to other profitable problems?
  • Does price elasticity really exist in B2B markets?
  • Why are the early signs of customer defection so difficult to spot?
  • What types of attributes should we think about for price segmentation?
  • Why would a B2B customer defect if they are saying they're satisfied?
  • What role should lifetime value play in our pricing segmentation?
  • When doing competitive analysis, where else can we look to uncover our competitors' priorities?
  • How can product packaging be leveraged to increase profitability?

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