Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Does price elasticity really exist in B2B markets?
- When conducting research interviews, how many should we try to conduct?
- If we have people with lots of experience in the industry, do we really need to conduct marketing research?
- How can pricing skills be applied to other profitable problems?
- How can we see the customer spend that we aren't getting?
- How can we get ahold of competitors' price lists?
- What types of attributes should we think about for price segmentation?
- Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
- What's the difference between pricing analytics and optimization?
- What role should lifetime value play in our pricing segmentation?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
-
Avoiding Mistakes in Customer Profitability Management
For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.
View This Guide -
Manage Your Customer Mix to Improve Profits
It's natural to assume that you need to raise your prices or lower your costs to improve gross margins. But there's another powerful variable in the equation that can help grow profits.
View This Tutorial -
How to Explain Price Segmentation to Others
As powerful as it is, price segmentation can sometimes be difficult for people outside of pricing to understand. This tutorial simplifies the concepts so that just about anyone can understand this important and foundational concept.
View This Tutorial -
How Does Your Pricing Department Compare?
Ever wonder how your pricing department stacks up to others? This PricingPulse research briefing explores the size, experience, challenges, and priorities of B2B pricing organizations.
View This Research
Why Subscribe?
When you join your peers and become a PricingBrew Journal subscriber, you get immediate access to this question as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial pricing topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in pricing who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific pricing challenges