Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Why are the early signs of customer defection so difficult to spot?
- How would we know which value packages or bundles make sense to create?
- Our research interviews were really informative. Do we really need to conduct a broader research survey now?
- When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
- What's the difference between pricing analytics and optimization?
- How can pricing skills be applied to other profitable problems?
- Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
- When doing competitive analysis, where else can we look to uncover our competitors' priorities?
- How can I tell if a customer is defecting early enough to do something about it?
- How can we see the customer spend that we aren't getting?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Avoiding Mistakes in Customer Profitability Management
For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.
View This Guide -
Manage Your Customer Mix to Improve Profits
It's natural to assume that you need to raise your prices or lower your costs to improve gross margins. But there's another powerful variable in the equation that can help grow profits.
View This Tutorial -
The B2B Pricing Blueprint
In this webinar, we'll explore strategic insights and lessons learned from experienced professionals to build...or rebuild...highly effective B2B pricing functions based on today's best practices.
View This Webinar -
Three Core Pricing Skills That No One Talks About
For many B2B companies, increasing knowledge around pricing is a priority. But this education regularly ignores skills that are critically important. In this guide, learn about three areas that are often overlooked.
View This Guide
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Dealing with Pricing Complexity
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