Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Can you measure price elasticity through channels?
- Are there other profitable growth drivers a pricing team could focus on?
- What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
- Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
- What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
- Should we use current or potential LTV in our segmentation?
- Should I share the results of our marketing research with the sales team?
- Should we be able to command a price premium for every value-gap we identify?
- We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
- Aren't pricing outliers always a bad thing?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Competitive Insights for More Strategic Pricing
To avoid unnecessary pricing battles, you need to have a deep understanding of your competitors and their approaches to pricing. This guide shows you how to gain the strategic insights you need.
View This Guide -
Better Product Management for Better Pricing
In this on-demand webinar, learn how leading pricing teams are influencing the pre-market decisions that can increase pricing pressure and limit the prices you can command in the market.
View This Webinar -
How to Crater a Market with Cost-Plus Pricing
For one large manufacturer, cost-plus pricing was tantamount to malpractice. In this case study, learn how the lack of strategic pricing capability reduced the value of an entire market by over $1 billion.
View This Case Study -
The Leading Edge of Customer-Specific Pricing
In this Expert Interview, Pete Eppele discusses current best practices and sheds light on what leading pricing functions are doing right now to manage and optimize their customer-specific pricing.
View This Interview
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