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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
  • Should I share the results of our marketing research with the sales team?
  • Why would a B2B customer defect if they are saying they're satisfied?
  • My company seems to love platitudes. How do I get others to focus on real messages?
  • What’s the difference between “hard” and “soft” value-drivers?
  • Can pricing analysts be taught the softer skills they need to be successful?
  • Are there other profitable growth drivers a pricing team could focus on?
  • What if our competitors are outperforming us on every value-driver that really matters?

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