Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Can you measure price elasticity through channels?
• What are some good ways to talk about price/volume tradeoffs?
• Can you tell, in advance, whether a promotional discount will work?
• What is a "Mix Shift" customer defection and how do I spot it?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• Why is accurate price segmentation so important?
• What if our competitors are outperforming us on every value-driver that really matters?
• What's the difference between pricing analytics and optimization?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• Does price elasticity really exist in B2B markets?