Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- What types of attributes should we think about for price segmentation?
- Does price elasticity really exist in B2B markets?
- What’s the difference between “hard” and “soft” value-drivers?
- We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
- What are the growth paths that other pricing groups are taking?
- Should we be able to command a price premium for every value-gap we identify?
- Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
- Should I give my salespeople a specific price, or is a range OK?
- What's the difference between defection detection and customer retention?
- What are some good ways to talk about price/volume tradeoffs?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Avoiding Mistakes in Customer Profitability Management
For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.
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Driving Strategic Decisions with Pricing Analytics
Most often, pricing analytics are only used to evaluate specific deals, identify pricing outliers, and measure price performance over time. But in the right hands, armed with the right questions, pricing analytics can serve a much more strategic purpose.
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Stop Living With Subpar Price Execution!
In this Expert Interview, Cath Brands of Flintfox discusses what pricing teams can do to finally address those frustrating and costly price execution issues that have been slowing us down and holding us back.
View This Interview -
Two Paths Toward Pricing Improvement
More B2B companies than ever before are taking steps to improve their pricing. But they aren't all going about it in the same ways...or achieving the same results. In this special report, we characterize the two primary paths that are being taken and expose the critical differences.
View This Research
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