Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• Should I give my salespeople a specific price, or is a range OK?
• Should I share the results of our marketing research with the sales team?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• Does price elasticity really exist in B2B markets?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• What are the growth paths that other pricing groups are taking?