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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
  • What's the difference between defection detection and customer retention?
  • Can pricing analysts be taught the softer skills they need to be successful?
  • What types of attributes should we think about for price segmentation?
  • Are there other profitable growth drivers a pricing team could focus on?
  • What are the different buyer types we might be negotiating with?
  • Does price elasticity really exist in B2B markets?
  • Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
  • If we have people with lots of experience in the industry, do we really need to conduct marketing research?
  • What does a real price segment look like? What defines it?

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