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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • When conducting research interviews, how many should we try to conduct?
  • What's the difference between pricing analytics and optimization?
  • Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
  • When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
  • How can pricing skills be applied to other profitable problems?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • Can pricing analysts be taught the softer skills they need to be successful?
  • How can product packaging be leveraged to increase profitability?
  • How can I tell if a customer is defecting early enough to do something about it?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?

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