Stop Living With Subpar Price Execution!
Finally Fixing the Price Execution Issues That Are Slowing Us Down and Holding Us Back
For many pricing teams, the massive turmoil and disruption over the last few years has exposed and exacerbated a number of price execution issues that can no longer be ignored. Under relatively "normal" market conditions, these issues were annoying, frustrating, and time-consuming. But they were fairly innocuous and we could deal with them. Unfortunately, when the "stuff" really hit the fan, these deficiencies, shortcomings, and manual workarounds failed the stress test and became a huge liability and a very costly problem. So how do we address these issues once and for all? And what are others doing about their execution issues? In this Expert Interview, Cath Brands, the Chief Marketing Officer for Flintfox, a leading provider of intelligent pricing technologies, helps answer these questions and many more.
This interview is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
-
Visual Aids for Explaining Price Segmentation
Use this example visual presentation to inspire and aid your efforts in explaining the concepts of price segmentation to others inside your organization.
View This Tool -
Essential Pricing Functions
While there's only one pricing title on the business card, there are actually many different "jobs within the job." And it isn't easy to do the right jobs, at the right times, and in the right ways.
View This Webinar -
The Marketing Research Analysis Guide
The Marketing Research Analysis Guide will help you interrogate your marketing research findings to gain strategic insights and identify opportunities for truly meaningful action.
View This Tool -
Delivering Data to Decision Makers
Providing data to decision-makers is a core responsibility for most pricing teams. But getting it right is a significant challenge. In this on-demand session, learn how leading teams are making their efforts in this area more effective.
View This Webinar
Why Subscribe?
When you join your peers and become a PricingBrew Journal subscriber, you get immediate access to this interview as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial pricing topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in pricing who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific pricing challenges