Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Aren't people usually the root-causes behind most pricing problems?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• Can you tell, in advance, whether a promotional discount will work?
• How do you "normalize" your pricing to something else?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?