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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
  • Why would a B2B customer defect if they are saying they're satisfied?
  • What is a "Steady State" customer defection and how do I spot it?
  • What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
  • Why is accurate price segmentation so important?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • How does internal marketing relate to change management?
  • Aren't pricing outliers always a bad thing?
  • How can pricing skills be applied to other profitable problems?
  • How can we see the customer spend that we aren't getting?

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