Pricing Best Practices, Research Reports, Training Courses and Webinars

PricingBrew

Subscriber-Only On-Demand Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

Managing Successful Pricing Projects

Strategies that Minimize Risk and Maximize Success for Pricing Initiatives

Bringing new pricing initiatives to fruition in established B2B companies is rarely a cakewalk. The reality is that wherever there's a "status quo" that's been in place for a number of years, it's going to be a challenge to make meaningful changes. So how do we successfully implement new pricing processes, procedures, and technologies in this kind of environment? How do we manage our pricing projects to maximize our odds of success and minimize the chance of failure? In this on-demand webinar, you'll learn about:

  • Designing the roll out of your pricing initiative to reduce operational disruption and boost momentum.
  • Anticipating stakeholder objections, dealing with internal conflict, and neutralizing organization resistance.
  • Who to include in the project design team to boost effectiveness while fostering ownership and support.
  • Avoiding the pitfalls that have disrupted, delayed, and destroyed other practitioners' pricing projects.

This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • The Leading Edge of Customer-Specific Pricing

    In this Expert Interview, Pete Eppele discusses current best practices and sheds light on what leading pricing functions are doing right now to manage and optimize their customer-specific pricing.

    View This Interview

  • Proving the Value of the Pricing Function

    Executives understand the value of functions like sales, marketing, and finance---but pricing often has to justify their very existence, over and over again. In this recorded training seminar, learn how to demonstrate the results and metrics that can earn you a seat at the big table.

    View This Webinar

  • All About Price Optimization

    The term "price optimization" is being thrown around with such abandon these days that confusion, rather than clarity, is the more likely result. In this on-demand webinar, you'll learn what price optimization really is and how it works.

    View This Webinar

  • The Anatomy of a Successful B2B Pricing Analyst

    What key competencies are most important for a B2B pricing analyst to have? This guide covers PricingBrew Network research into the 21 most important attributes, skills, and capabilities for B2B pricing analysts to develop or possess.

    View This Guide