Pricing Best Practices, Research Reports, Training Courses and Webinars

PricingBrew

Subscriber-Only On-Demand Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

Managing Successful Pricing Projects

Strategies that Minimize Risk and Maximize Success for Pricing Initiatives

Bringing new pricing initiatives to fruition in established B2B companies is rarely a cakewalk. The reality is that wherever there's a "status quo" that's been in place for a number of years, it's going to be a challenge to make meaningful changes. So how do we successfully implement new pricing processes, procedures, and technologies in this kind of environment? How do we manage our pricing projects to maximize our odds of success and minimize the chance of failure? In this on-demand webinar, you'll learn about:

  • Designing the roll out of your pricing initiative to reduce operational disruption and boost momentum.
  • Anticipating stakeholder objections, dealing with internal conflict, and neutralizing organization resistance.
  • Who to include in the project design team to boost effectiveness while fostering ownership and support.
  • Avoiding the pitfalls that have disrupted, delayed, and destroyed other practitioners' pricing projects.

This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • How to Get More Aligned With Sales

    Taking a purposeful approach toward aligning more closely with the sales team can reap great rewards for pricing results. Learn five straightforward steps toward fostering a better working relationship with integrity.

    View This Tutorial

  • Manage Your Customer Mix to Improve Profits

    It's natural to assume that you need to raise your prices or lower your costs to improve gross margins. But there's another powerful variable in the equation that can help grow profits.

    View This Tutorial

  • Building a Better Bid Desk

    Large bids and quotes can have huge impacts on everything from revenue and profit to capacity utilization and strategic positioning. In this on-demand training session, learn strategies and tactics for improving the effectiveness of your bid desk.

    View This Webinar

  • The B2B Pricing Capability Self-Assessment

    To help identify areas for improvement and help gauge the competitiveness of your company's strategic and tactical pricing capabilities, simply answer the 52 questions in this straightforward self-assessment as truthfully and objectively as possible.

    View This Tool