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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • How would we know which value packages or bundles make sense to create?
  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • Can just measuring something cause it to improve?
  • Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
  • Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
  • Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
  • How can we get ahold of competitors' price lists?

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