Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• What are some good ways to talk about price/volume tradeoffs?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• Aren't people usually the root-causes behind most pricing problems?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• Can pricing analysts be taught the softer skills they need to be successful?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?