Pricing Best Practices, Research Reports, Training Courses and Webinars

PricingBrew

Subscriber-Only On-Demand Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

How to Retain Your Key Customers

Proven Strategies and Tactics for Keeping Your Most Valuable Customers Over the Long Haul

Whenever you lose business from existing accounts, the sales team is forced to acquire even more new business to compensate. But pricing is ideally equipped to identify potential attrition and defection so they can be stopped before it's too late. In this on-demand training seminar, you'll learn about:

  • Why customer churn is particularly important to companies in defined and concentrated verticals.
  • What our research survey had to say about the most popular retention strategies.
  • How different types of defection and attrition occur and why they are so difficult for salespeople to spot.
  • Seven innovative strategies that leading organizations are using to improve their customer retention.

This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Delivering Answers to the Point of Sale

    While the promise of data-driven decisions in sales is compelling, it’s rarely realistic. This tutorial reveals a more effective approach for getting salespeople to use data and analytics to make better pricing decisions.

    View This Tutorial

  • Golden Rules of B2B Pricing

    B2B pricing has its own set of rules and governing principles...most of which you'll never find in a textbook. What are these "golden rules" and how you keep from breaking them?

    View This Webinar

  • More Effective Cross-Functional Pricing

    Pricing in a B2B environment is cross-functional by nature. In this on-demand webinar, learn about improving overall pricing performance by working more effectively with other groups and departments.

    View This Webinar

  • Breaking Out of Your Pricing "Box"

    Effective pricing in B2B often requires coordination between marketing, sales, product management, and even accounting. This on-demand training session exposes how to influence the other departments that can make or break your pricing efforts.

    View This Webinar