Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What's the difference between pricing analytics and optimization?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• How can I tell if a customer is defecting early enough to do something about it?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• What does a real price segment look like? What defines it?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
• What if our competitors are outperforming us on every value-driver that really matters?