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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
  • How can I tell if a customer is defecting early enough to do something about it?
  • How can pricing skills be applied to other profitable problems?
  • How do you "normalize" your pricing to something else?
  • Why is customer retention so much more important in B2B than in B2C?
  • Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
  • Can you measure price elasticity through channels?
  • When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
  • What are some good next steps to take once we've gleaned some solid insights about our competitive set?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • The Marketing Research Analysis Guide

    The Marketing Research Analysis Guide will help you interrogate your marketing research findings to gain strategic insights and identify opportunities for truly meaningful action.

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  • Driving Strategic Decisions with Pricing Analytics

    Most often, pricing analytics are only used to evaluate specific deals, identify pricing outliers, and measure price performance over time. But in the right hands, armed with the right questions, pricing analytics can serve a much more strategic purpose.

    View This Guide

  • Powerhouse Pricing Teams

    In B2B, dedicated pricing teams are still a relatively new development. And as such, there are no long-standing rules for how everything should work. In this on-demand webinar, explore the common traits, characteristics, and behaviors of successful pricing teams that have been around longer than most.

    View This Webinar

  • Aligning Pricing to Business Strategy

    How do you ensure that your pricing and the overall business strategy are properly aligned? And what should you do when there's a disconnect?

    View This Webinar