Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• Can you tell, in advance, whether a promotional discount will work?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• How would we know which value packages or bundles make sense to create?
• What is a "Steady State" customer defection and how do I spot it?
• What are some good ways to talk about price/volume tradeoffs?
• Why is accurate price segmentation so important?
• How can I tell if a customer is defecting early enough to do something about it?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?