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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • If we spot a potential customer defection early enough, can we turn it around?
  • Aren't people usually the root-causes behind most pricing problems?
  • Should I give my salespeople a specific price, or is a range OK?
  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
  • Should we use current or potential LTV in our segmentation?
  • Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
  • Is speaking about loss avoidance really more powerful than highlighting upside gains?
  • How do you "normalize" your pricing to something else?
  • When doing competitive analysis, where else can we look to uncover our competitors' priorities?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Exposing the Secrets of Price Negotiation

    How do you protect your margins when your sellers are so outmatched? How do you keep them from falling for every trick in the book? And what does your pricing team need to know to provide another layer of protection?

    View This Webinar

  • Getting Them to Pay More

    How you get your customers to pay more without having to handhold every single transaction? In this session, learn how to influence willingness-to-pay consistently, systematically, and at-scale.

    View This Webinar

  • Exploring Four Different Types of Buyers

    To win a negotiation without giving up too much, it's important to understand who's on the other side of the table. This interview with Nelson Hyde teaches you about four types of buyers --- how to identify them and how to deal with them.

    View This Interview

  • The Fundamentals of Effective Subscription Pricing

    With subscriptions, the first order is just a fraction of the business you hope to get over time. So how do you do get the pricing right? In this recorded webinar, learn the processes, practices, and measures that can boost subscription pricing effectiveness.

    View This Webinar