Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What if the root-causes are in an area that I don't have a lot of lot influence over?
• Why don't more B2B companies measure and utilize price elasticity?
• Are there other profitable growth drivers a pricing team could focus on?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• Should we use current or potential LTV in our segmentation?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• What role should lifetime value play in our pricing segmentation?