Building a Center of Excellence Around Pricing
How to Move Beyond the Antiquated Concept of the Command-and-Control Pricing Organization
For decades, management consulting firms have argued that the best way to generate significant results from active pricing management is to have a centralized pricing organization. These days, however, a new model is finding favor--the Pricing Center of Excellence. In this guide, you'll learn:
- The overall concept behind a Center of Excellence and why it makes sense in today's business environment.
- Eight critical differences between a Command-and-Control structure and a Pricing Center of Excellence.
- Four basic steps you can follow to begin building a Pricing Center of Excellence in your own organization.
- The four primary areas of enablement and influence that a Pricing Center of Excellence typically focuses on.
This guide is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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How Customers Evaluate a Price
Customers aren't as logical in understanding value and assessing a price as you might think. In this guide, Mark Dresdner exposes eight factors that play an important role when a potential customer evaluates your prices.
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"Better" Practices for Pricing Improvement
That lofty place of "best practice" can sometimes seem very far away. Fortunately, pricing has so much power that amazing results can be generated by just getting "better." In this webinar, learn how to adapt best practices in less than ideal situations.
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Managing Multichannel Pricing
In this on-demand webinar, you'll learn about market mapping, MAP policies, and other tactics and tips for minimizing the potential for channel conflict, reputational damage, and margin erosion.
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The Functional Area Cheat Sheet
A quick overview of the common ways different internal groups can have an effect on pricing outcomes and suggestions for how you might be able to diplomatically help them help you.
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