Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What if our top-selling salesperson is the worst at hitting target prices and margins?
• Should we use current or potential LTV in our segmentation?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• Should we be able to command a price premium for every value-gap we identify?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• How can I tell if a customer is defecting early enough to do something about it?
• What's the difference between pricing analytics and optimization?
• What are the growth paths that other pricing groups are taking?
• How do I know if my value messages are really "strategic"?