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A Sample Presentation for Explaining Price Segmentation

A Simplified Visual Aid for Explaining the Purpose and Benefits of Price Segmentation

Use this example visual presentation to inspire and aid your efforts in explaining the concepts of price segmentation to others inside your organization. Use the presentation as-is; or better yet, substitute your own products/services into the story-line to make it even more relevant to your specific situation.

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More Subscriber-Only Resources From Our Library

  • "Better" Practices for Pricing Improvement

    That lofty place of "best practice" can sometimes seem very far away. Fortunately, pricing has so much power that amazing results can be generated by just getting "better." In this webinar, learn how to adapt best practices in less than ideal situations.

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  • All About Price Optimization

    The term "price optimization" is being thrown around with such abandon these days that confusion, rather than clarity, is the more likely result. In this on-demand webinar, you'll learn what price optimization really is and how it works.

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  • Rethinking the "Pricing Journey"

    The “crawl, walk, run” approach used to be the standard for developing pricing capabilities in B2B. But that was 5-7 years ago, and a lot has changed since then. Read this provocative report to learn why you must rethink the pricing journey.

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  • Delivering Data to Decision Makers

    Providing data to decision-makers is a core responsibility for most pricing teams. But getting it right is a significant challenge. In this on-demand session, learn how leading teams are making their efforts in this area more effective.

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