21 Questions About Your Price Segmentation
A Straightforward Self-Assessment to Help Gauge the Efficacy of Your Price Segmentation Model
It can be difficult to determine if your price segmentation model is as effective as it really should be. You could spend time and money on a rigorous segmentation study. But who wants to go through all of that just to see if they might have a problem? Through this diagnostic, you can:
- Assess 21 different aspects of your price segmentation model to gauge its potential accuracy and effectiveness.
- Identify your specific opportunities for improvement across four of the most important qualitative dimensions.
- Gain insight into a variety of best practices for designing and developing effective price segmentation models.
- Develop a road map for understanding where you are today, where you need to be in the future, and how to get there.
This diagnostic is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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Many manufacturers have augmented their channel strategies with MAP (Minimum Advertised Price) policies. While not a panacea, MAP policies can mitigate many channel control and conflict issues. In this guide, we expose 20 strategies and tactics for more effective MAP policies and programs.
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The term "price optimization" is being thrown around with such abandon these days that confusion, rather than clarity, is the more likely result. In this on-demand webinar, you'll learn what price optimization really is and how it works.
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When you lose business from existing accounts, the sales team must acquire even more new business to compensate. In this on-demand training session, learn how pricing analysis skills are ideal to identify and minimize revenue attrition and customer defection.
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