Developing Pricing People Into Business Leaders
Talking with Greg Preuer of Cooper Lighting About His Team's Intense, 48-Week Pricing Training Program
Greg Preuer provides insight into the training program that each of his team members must complete --- a training program that not only makes them great pricers, but also prepares them for leadership positions elsewhere in the company. In this interview, you'll learn about:
- Why it might make sense to "grow your own" pricing people rather than hire people with pricing experience.
- How technical pricing skills are just one part of the equation if you want to develop competent business leaders.
- What you should consider and what you should expect when developing your own internal training programs.
- How the proper cadence and sequencing of information can keep trainees interested, engaged, and learning.
This interview is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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From Tactical to Strategic Pricing
Some teams are so mired in tactical grunt work and daily firefights that they never make progress on strategic pursuits. How have other pricing teams transitioned into more strategic functions? What steps did they take?
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The Top "Lessons Learned" by Pricing Leaders
How have pricing leaders become leaders? What can their 20/20 hindsight teach us to streamline our own path? In this on-demand webinar, learn the top lessons gleaned through our research.
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The Negotiation Tactics Cheat Sheet
Study and internalize these descriptions to better understand and identify many of the most common negotiation strategies and tactics your team will likely encounter in the field.
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Two Ways to Champion Pricing Initiatives
This case history details how one pricing champion used two different approaches to gain support and approval...and got very different results. Find out which approach worked better.
View This Case Study

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