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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Aren't people usually the root-causes behind most pricing problems?
  • When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
  • What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
  • When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
  • Should we be able to command a price premium for every value-gap we identify?
  • Why don't more B2B companies measure and utilize price elasticity?
  • Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
  • Can just measuring something cause it to improve?
  • Can you measure price elasticity through channels?
  • What if our top-selling salesperson is the worst at hitting target prices and margins?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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  • Getting Started in B2B Pricing

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  • Building a Better Bid Desk

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  • Fixing the Causes of Rogue Salespeople

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