Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• What is the average % lift reported by those using price elasticity to set prices?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• Why are the early signs of customer defection so difficult to spot?
• What if our competitors are outperforming us on every value-driver that really matters?
• What is a "Steady State" customer defection and how do I spot it?
• When conducting research interviews, how many should we try to conduct?
• What are the growth paths that other pricing groups are taking?