Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Our research interviews were really informative. Do we really need to conduct a broader research survey now?
• What are the growth paths that other pricing groups are taking?
• Should we be able to command a price premium for every value-gap we identify?
• How can product packaging be leveraged to increase profitability?
• Why are the early signs of customer defection so difficult to spot?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• Can pricing analysts be taught the softer skills they need to be successful?
• Should I share the results of our marketing research with the sales team?
• Can you tell, in advance, whether a promotional discount will work?
• What are some good ways to talk about price/volume tradeoffs?