Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How can pricing skills be applied to other profitable problems?
• What does a real price segment look like? What defines it?
• How do you "normalize" your pricing to something else?
• If we spot a potential customer defection early enough, can we turn it around?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
• What are some good ways to talk about price/volume tradeoffs?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
• Why don't more B2B companies measure and utilize price elasticity?
• Can you measure price elasticity through channels?