Pricing Best Practices, Research Reports, Training Courses and Webinars

PricingBrew

Subscriber-Only Expert Interview

Already a subscriber? Login

Subscribe and get immediate access to this interview, full access to our research library, and much more...

Embracing the Embedded Pricing Organization

Mark Burton Talks to PricingBrew About the Next Evolution of the Pricing Department

Mark Burton, co-author of the book, "Pricing with Confidence: 10 Ways to Stop Leaving Money on the Table," talks to us about what he's sees as the next evolution: The embedded pricing organization. In this expert interview, you will learn:

  • How the embedded pricing organization differs from traditional pricing department structures and operations.
  • What this approach may ultimately mean for pricing professionals, their skills, and the trajectory of their careers.
  • Why this approach can reduce conflict, increase relevance, and ultimately produce more meaningful results.
  • How and why the concept of pricing-focused benefit measurement will necessarily need to evolve along the way, too.

This interview is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • The Anatomy of a Successful B2B Pricing Analyst

    What key competencies are most important for a B2B pricing analyst to have? This guide covers PricingBrew Network research into the 21 most important attributes, skills, and capabilities for B2B pricing analysts to develop or possess.

    View This Guide

  • How to Get More Aligned With Sales

    Taking a purposeful approach toward aligning more closely with the sales team can reap great rewards for pricing results. Learn five straightforward steps toward fostering a better working relationship with integrity.

    View This Tutorial

  • Reducing the Friction Between Sales & Pricing

    Some amount of "friction" between Sales and Pricing is expected. Too much, however, is counter-productive. In this on-demand session, we discuss dozens of ways to address seven root-causes of friction and conflict between the Sales and Pricing functions.

    View This Webinar

  • Getting Beyond Pricing to Make a Real Impact

    To be effective in B2B pricing, you have to be able influence all of the different functional groups involved. This guide exposes how to influence the upstream decisions that can ultimately make or break your pricing efforts.

    View This Guide