Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• What are the growth paths that other pricing groups are taking?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• What’s the difference between “hard” and “soft” value-drivers?
• Should I share the results of our marketing research with the sales team?
• How do I know if my value messages are really "strategic"?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• Can just measuring something cause it to improve?
• What's the difference between pricing analytics and optimization?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?