Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
- What types of attributes should we think about for price segmentation?
- Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
- What are some good ways to talk about price/volume tradeoffs?
- What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
- Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
- My company seems to love platitudes. How do I get others to focus on real messages?
- Aren't people usually the root-causes behind most pricing problems?
- Should it concern us that customers haven't ever considered the value-drivers we've identified?
- Why is customer retention so much more important in B2B than in B2C?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Identifying Three Types of Customer Defection
This video guide shows how to identify the early signs of three costly types of customer defection and how to take action before it's too late to turn it around.
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The Anatomy of a Successful B2B Pricing Analyst
What key competencies are most important for a B2B pricing analyst to have? This guide covers PricingBrew Network research into the 21 most important attributes, skills, and capabilities for B2B pricing analysts to develop or possess.
View This Guide -
Avoiding Guesswork in Value-Based Pricing
Most value-based pricing initiatives aren't small undertakings--and shouldn't be left to trial and intuition. This guide outlines a proven research process that can get you started.
View This Guide -
The Essence of Strategic Pricing
It's easy to fill your to-do list with all sorts of tactical pricing tasks. But if you're only focusing on those, it's hard to generate significant results. View this recorded training seminar and learn about tackling the most powerful and effective aspects of real strategic pricing.
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- Training WebinarsDozens of on-demand webinars covering crucial pricing topics with new webinars every few weeks
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