Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How can we get ahold of competitors' price lists?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• How do I know if my value messages are really "strategic"?
• How can product packaging be leveraged to increase profitability?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• What's the difference between pricing analytics and optimization?
• What is a "Steady State" customer defection and how do I spot it?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?