Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- When conducting research interviews, how many should we try to conduct?
- What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
- How can I tell what a customer's real agenda is and identify what type of buyer they really are?
- How do you "normalize" your pricing to something else?
- Why don't more B2B companies measure and utilize price elasticity?
- I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
- Can you measure price elasticity through channels?
- How can product packaging be leveraged to increase profitability?
- Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
- We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Dealing with Price Exceptions
For many teams, their exception-handling processes are a significant and ongoing source of frustration and inefficiency. So how should you go about improving these critical processes?
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How to Combat Competitive Pricing Pressure
What's the best way to manage competitive pricing pressure? In this 4-part training webinar, we share 20 strategies and tactics leading pricing teams are using to anticipate competitive moves, minimize their impact, and respond more effectively.
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The Fundamentals of Value-Based Pricing
Value-based pricing is like any other business practice in that most of the power comes from mastering the fundamentals. In this on-demand webinar, learn the core concepts and essential processes that generate the most bang for the buck.
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Seven Steps to Identify and Capture Your Value
When it comes to value-based pricing, it's easy to get sidetracked by all of the apparent complexity. In this tutorial, learn the fundamental process steps that are crucial for success.
View This Tutorial
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Dynamic Price Segmentation
How to Model and Capture Profitable Differences in Willingness-to-Pay
