Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• What does a real price segment look like? What defines it?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• Why don't more B2B companies measure and utilize price elasticity?
• How do I know if my value messages are really "strategic"?
• How can I tell if a customer is defecting early enough to do something about it?
• How does internal marketing relate to change management?
• Can pricing analysts be taught the softer skills they need to be successful?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• Does price elasticity really exist in B2B markets?