Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What is the average % lift reported by those using price elasticity to set prices?
• Can pricing analysts be taught the softer skills they need to be successful?
• Can you tell, in advance, whether a promotional discount will work?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• How can pricing skills be applied to other profitable problems?
• Why are the early signs of customer defection so difficult to spot?
• What's the difference between pricing analytics and optimization?
• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?