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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • What types of attributes should we think about for price segmentation?
  • How can we see the customer spend that we aren't getting?
  • Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
  • What's the difference between defection detection and customer retention?
  • Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
  • How can product packaging be leveraged to increase profitability?
  • What are some good next steps to take once we've gleaned some solid insights about our competitive set?
  • Why don't more B2B companies measure and utilize price elasticity?
  • What’s the difference between “hard” and “soft” value-drivers?
  • What's the difference between pricing analytics and optimization?

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