Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why are salespeople so quick to offer discounts?
• Should I give my salespeople a specific price, or is a range OK?
• What's the difference between pricing analytics and optimization?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• Should we use current or potential LTV in our segmentation?
• How would we know which value packages or bundles make sense to create?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?