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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
  • Are there other profitable growth drivers a pricing team could focus on?
  • Can you measure price elasticity through channels?
  • When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
  • Is speaking about loss avoidance really more powerful than highlighting upside gains?
  • How can we see the customer spend that we aren't getting?
  • How can product packaging be leveraged to increase profitability?
  • Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
  • Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
  • Why would a B2B customer defect if they are saying they're satisfied?

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