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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
  • What are the different buyer types we might be negotiating with?
  • Why are salespeople so quick to offer discounts?
  • Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
  • Should I give my salespeople a specific price, or is a range OK?
  • How can pricing skills be applied to other profitable problems?
  • What's the difference between defection detection and customer retention?
  • Why is accurate price segmentation so important?
  • Can you tell, in advance, whether a promotional discount will work?
  • Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?

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