Pricing Best Practices, Research Reports, Training Courses and Webinars

PricingBrew

Subscriber-Only Express Guide

Already a subscriber? Login

Subscribe and get immediate access to this guide, full access to our research library, and much more...

Tweaking Your Sales Strategy to Improve Prices

Learn About Simple Improvements That Can Naturally Lead To More Profitable Pricing Outcomes

Sales strategy is sometimes relegated to clichés and platitudes --- i.e. "sell higher" or "sell broader". Yet, a weak or poorly-defined strategy can lead to desperation discounts and margin erosion. On the other hand, a well thought-out strategy can reduce pricing pressure and increase deal velocity. In this guide, you'll learn about:

  • How relatively small adjustments in a few high-leverage areas can combine and compound to produce dramatic results
  • How there's a big difference between having a structured sales process and having a solid, well-though-out sales strategy.
  • The one question most sales teams focus on and the four questions a real sales strategy should be designed to answer.
  • Three common strategic areas where companies can often make improvements and tweaks that generate better results.

This guide is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Preventing Bad Deals Before They Happen

    Thanks to analytical toolsets, it's easy to identify deals that weren't priced properly. But after-the-fact corrective actions do little to prevent outliers from happening again. This diagnostic shows you how to uncover and address the true root causes behind bad deals.

    View This Diagnostic

  • Building the Right Pricing Habits

    Our research has found that what sets true B2B pricing professionals apart is a powerful combination of ongoing behaviors and practices...habits that can be learned and developed over time.

    View This Webinar

  • Delivering Answers to the Point of Sale

    While the promise of data-driven decisions in sales is compelling, it’s rarely realistic. This tutorial reveals a more effective approach for getting salespeople to use data and analytics to make better pricing decisions.

    View This Tutorial

  • Getting Sales To Sell the Value

    Your offerings deliver greater value. But at the slightest pushback from a buyer, your salespeople give in and start discounting that value away. In this webinar, we explore how to change this dynamic for good.

    View This Webinar