Four Ways to Get More Out of Pricing Analytics
Powerful Strategies for Producing More Meaningful Results from Your Pricing Analytics Efforts and Investments
There's no doubt that pricing analytics can be powerful—both as a toolset and as a business process. But it’s not a slam dunk. Contrary to the hype, analytical toolsets don’t provide benefits out-of-the-box. You can’t just install them, load them up with data, and expect results. In this guide, you will learn:
- How to avoid falling into the typical "reporting" trap and develop truly meaningful objectives behind your efforts.
- The various types of "growth drivers" you should be focusing your analyses on to generate significant impacts.
- The critical foundation that can make your pricing analyses far more accurate, relevant, and credible to others.
- The fatally-flawed assumption behind many analytics initiatives and what you can do to avoid the same mistake.
This guide is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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Pricing for Profitable Growth
As the clouds of uncertainty begin to part there will be a massive push for revenue growth and market expansion. The challenge for pricing teams is to support the growth imperative while protecting profit performance.
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Pricing Configured Products
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Avoiding the Pitfalls of Price Segmentation
In this expert interview, Barrett Thompson provides insight into the common problems and pitfalls to avoid when developing price segmentation models in B2B environments.
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