Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How do you "normalize" your pricing to something else?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• How can I tell if a customer is defecting early enough to do something about it?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• What’s the difference between “hard” and “soft” value-drivers?
• Why is accurate price segmentation so important?
• Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?