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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How do I know if my value messages are really "strategic"?
  • Why is customer retention so much more important in B2B than in B2C?
  • My company seems to love platitudes. How do I get others to focus on real messages?
  • How can I tell if a customer is defecting early enough to do something about it?
  • What role should lifetime value play in our pricing segmentation?
  • When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
  • Why is accurate price segmentation so important?
  • Why don't more B2B companies measure and utilize price elasticity?
  • What is a "Steady State" customer defection and how do I spot it?
  • How can pricing skills be applied to other profitable problems?

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More Subscriber-Only Resources From Our Library

  • Considerations for Pricing Through Channels

    How do you get your arms around the various players in the channel and manage the links in the distribution chain? In this interview, we discuss channel pricing with Peter Maniscalco, a Senior Manager of Pricing at a major IT Products and Services company.

    View This Interview
  • How to Crater a Market with Cost-Plus Pricing

    For one large manufacturer, cost-plus pricing was tantamount to malpractice. In this case study, learn how the lack of strategic pricing capability reduced the value of an entire market by over $1 billion.

    View This Case Study
  • Crucial B2B Pricing Concepts

    Pricing in a B2B environment is very different from pricing in consumer or retail settings. In this on-demand webinar, you'll learn about 12 ways B2B pricing is unique and 6 core pricing concepts that every B2B pricing person needs to understand inside and out.

    View This Webinar
  • Being An Internal Pricing Consultant

    For pricing functions in B2B, frustration and conflict seem inevitable. But learn how a "consulting" mindset and approach can make driving improvement in B2B much easier...and far less frustrating.

    View This Webinar