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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
  • What are the different buyer types we might be negotiating with?
  • Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
  • Should I give my salespeople a specific price, or is a range OK?
  • How can product packaging be leveraged to increase profitability?
  • When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
  • When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
  • Why is accurate price segmentation so important?
  • What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?

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