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Preventing Bad Deals Before They Happen

Learn How to Diagnose and Address the True Root-Causes Behind Bad Deals

Thanks to analytical toolsets, it's easier than ever to discover deals that weren't priced properly. But after-the-fact corrective actions do little to prevent bad deals from happening again. Stop treating the symptoms and focus on the true causes instead. In this diagnostic, you will learn:

  • The three powerful reasons why focusing on prevention is so much more effective in B2B pricing.
  • How to think more like a doctor or private eye and investigate to get to the bottom of of the real issues.
  • What to do when you discover that the root causes to a major problem reside outside of your direct control.
  • How to use the straightforward “Five Whys” diagnostic approach to drill down to the real root causes.

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  • The Fundamentals of Price Segmentation

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