Pricing Best Practices, Research Reports, Training Courses and Webinars

PricingBrew

Subscriber-Only Case Study

Already a subscriber? Login

Subscribe and get immediate access to this case study, full access to our research library, and much more...

How a “Top Salesperson” Gutted a Pricing Initiative

Learn to Avoid the Mistakes One Company Made When Implementing a New Pricing Technology

We all know how important it is to get Sales on-board when pursuing a pricing technology initiative, right? And we all know what can happen when we don’t, right? Well, if you have any doubts, this case study will make things abundantly clear:

  • Why sales adoption can wane months, or even years, after a "successful" pricing technology implementation.
  • How to diagnose underlying problems and root causes by stepping back and asking different questions.
  • How misaligned reward and recognition systems can have a number of costly unintended consequences.
  • How to leverage data and differences in internal behavior and performance to influence management.

This case study is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Being An Internal Pricing Consultant

    For pricing functions in B2B, frustration and conflict seem inevitable. But learn how a "consulting" mindset and approach can make driving improvement in B2B much easier...and far less frustrating.

    View This Webinar

  • Avoiding the Top 10 Pricing Mistakes

    You're going to make mistakes. But if you can avoid the biggest mistakes, you're definitely rigging the game in your favor. In this on-demand webinar, learn about the top 10 mistakes that other pricing groups have made along the way.

    View This Webinar

  • Working With "Bad" Pricing Data

    In B2B, there are so many moving parts that always having a perfectly accurate and complete dataset just isn't very realistic. So we've got to figure out how to do the best we can with the data we've got.

    View This Webinar

  • Getting Your Salespeople to Price Better

    Chances are, the behavior of your salespeople will ultimately determine whether your pricing strategies are effective or not. In this on-demand training seminar, learn proven approaches and strategies for getting your sales team to price and discount far more effectively.

    View This Webinar