PricingBrew

Subscriber-Only Tutorial

Already a subscriber? Login

Subscribe and get immediate access to this tutorial, full access to our research library, and much more...

Generating Cost-to-Serve Automagically

How to Reduce the Time and Effort Required to Estimate the Indirect Costs of Serving Different Customers

Generating relatively accurate cost-to-serve estimates is often much more difficult than people first anticipate. But what if there was a way to estimate indirect cost-to-serve systematically? What if you could generate cost-to-serve estimates "automagically"? In this tutorial, you will learn:

  • The two foundational concepts that can be combined to form the basis of a more timely and automatic system.
  • The three basic process steps for leveraging the concepts, developing the system, and fine-tuning the outputs.
  • Two approaches for estimating relatively accurate costs for various activities that contribute to cost-to-serve.
  • Six short- and long-term benefits of a systematic approach for capturing and reporting customer-level costs.

This tutorial is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Developing a Winning Roadmap for Pricing

    From our research, leading pricing functions go through key evolutionary phases in becoming more effective and strategic. In this 3-part training webinar, learn how to develop a roadmap that streamlines that evolution with a plan to be a more valuable and strategic function.

    View This Webinar
  • Three Types of Buyers That Don't Buy on Price

    Research says that 60-70% of buyers aren't price buyers---lower your price for them and you just give margin away. Learn how to identify the types of buyers where additional discounts won't help you win the business.

    View This Diagnostic
  • The Fundamentals of Effective Pricing Analysis

    In this on-demand training webinar, we share the fundamental concepts and principles behind effective pricing analysis, expose the critical building blocks that need to be in-place, and walk through a basic pricing analysis example to pull everything together.

    View This Webinar
  • Fixing the Causes of Rogue Salespeople

    It's all too easy to observe rampant discounting in the field and conclude that "rogue" salespeople are the source of the problem. In this expert interview, Paul Hunt exposes the real problems behind rampant discounting in the field.

    View This Interview