Four Ways to Get More Out of Pricing Analytics
Powerful Strategies for Producing More Meaningful Results from Your Pricing Analytics Efforts and Investments
There's no doubt that pricing analytics can be powerful—both as a toolset and as a business process. But it’s not a slam dunk. Contrary to the hype, analytical toolsets don’t provide benefits out-of-the-box. You can’t just install them, load them up with data, and expect results. In this guide, you will learn:
- How to avoid falling into the typical "reporting" trap and develop truly meaningful objectives behind your efforts.
- The various types of "growth drivers" you should be focusing your analyses on to generate significant impacts.
- The critical foundation that can make your pricing analyses far more accurate, relevant, and credible to others.
- The fatally-flawed assumption behind many analytics initiatives and what you can do to avoid the same mistake.
This guide is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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Essential Pricing Functions
While there's only one pricing title on the business card, there are actually many different "jobs within the job." And it isn't easy to do the right jobs, at the right times, and in the right ways.
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All About Price Optimization
The term "price optimization" is being thrown around with such abandon these days that confusion, rather than clarity, is the more likely result. In this on-demand webinar, you'll learn what price optimization really is and how it works.
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The Price Segmentation Self-Assessment
Simply answer the questions in this self-assessment (objectively) to gauge the likely quality, accuracy, and efficacy of your price segmentation model. You can assess overall quality, as well as pinpoint specific opportunities for improvement.
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Pricing for Profitable Growth
As the clouds of uncertainty begin to part there will be a massive push for revenue growth and market expansion. The challenge for pricing teams is to support the growth imperative while protecting profit performance.
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