Pricing Best Practices, Research Reports, Training Courses and Webinars

PricingBrew

Subscriber-Only Express Guide

Already a subscriber? Login

Subscribe and get immediate access to this guide, full access to our research library, and much more...

Four Ways to Be More Strategic in Pricing

Understanding Four Areas of Focus That Can Help You Become a Much More Strategic Pricing Professional

In pricing, it's all too easy to get lost in all of the administrative tasks and tactical activities. But to generate significant results---and give your career a lift---it's imperative that you focus more attention on the strategic aspects of the pricing function. In this guide, you'll learn:

  • The two bad things that can happen when you're stuck in daily fire-fights, maintenance tasks, and tactical activities.
  • What the definition of "strategic pricing" really is and why it's so easy to misunderstand the function and get it wrong.
  • Four areas of focus that can help you improve your business' financial performance---and your own career prospects.
  • The three important "gotchas" you need to watch out for when making a change to be more strategically focused.

This guide is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Influencing Internal Pricing Negotiations

    In B2B, the most costly pricing negotiations often take place within the confines of our own organizations. In this guide, you'll learn the top 10 strategies for negotiating better pricing outcomes with others inside your company.

    View This Guide

  • Developing Pricing People Into Business Leaders

    How do you develop great pricers and prepare them for other leadership positions in the company? In this interview, Greg Preuer discusses his team's intense, 48-week pricing training program.

    View This Interview

  • Pricing Thru a Trade War

    When global trade tensions escalate, everything can become more difficult for B2B pricing teams. How do we navigate the turmoil without sacrificing our pricing integrity, our margins, or our own sanity?

    View This Webinar

  • Where Should the Pricing Function Be Located?

    Should Pricing report directly to the CEO? Should it be located in Sales, Marketing, Product, or Finance? While none of these organizational locations is perfect, through our research, we've been able to identify and document some of the common pros and cons associated with each location.

    View This Research